Culture

A recap of Justin Flom's journey of growth, adaptability, and social media knowledge. His first steps as a child magician. His magic shows. The jump into social media. How the pandemic changed his approach. His current success. Read now!

Seven actionable tips on how to tell when you've found the right mentor. What to look out for. Redeemable qualities. Red flags. Expectations and standards. Read now!

12 beginner tips to properly go into crisis-mode wartime leadership. Shifting mindsets. Planning ahead. Surrounding yourself with complementary talent. Being transparent. Getting back up after you fall. Seeking mentorship. Celebrating victories. Read now!

Seven tips to work on your curiosity to improve your creativity and unveil new opportunities. Asking the right questions, constantly. Stepping out of your comfort zone. Taking matters into your own hands. Journaling. Failing forward. Engaging in fruitful conversations. Being mindful. Read now!

Crafting the right tagline and developing brand values. Remaining transparent and authentic to resonate with audiences. Being consistent every time a customer comes across the business. Contributing to social and environmental causes. Continuously updating and staying alert. Read now!

Read all about Chy Destinee (@chyantonio) and her approach to social media. Balancing her tech job and her influencer duties. Using organization and batching as the basis for discipline. Creating a work ethic that works for her and allows for creativity to flourish. Check it out now!

Tips from David Yurman's CMO on driving your career down multiple roads to nurture your knowledge. Fostering continuous learning to stay active and creative. Exposing yourself to multiple personalities, leadership styles, and work cultures. Using your baggage to innovate in any field. Read now!

Actionable tips to prioritize the work for your projects, based on insights from Lenovo's CMO. Listening to audiences and customers. Defining values and an overall vision. Building a team that's the right fit for your objectives. Aligning your stories with your brand message. Analyzing and learning from data. Read now!

Two possible schedules to organize your work week and balance self-care and productivity. Starting and ending on productive highs, stacking Monday and Friday with meetings. Giving yourself time to transition in and out of the week, concentrating all meetings between Tuesday and Thursday. Read now!

Stack Overflow's former CMO gives his two cents on why 100% remote work presents issues. The high entrance barriers posed by the need for large infrastructure. The lack of milestones to celebrate and build team-building and comradeship. The problem with adopting a one-size-fits-all strategy for all business areas. Read now!

A look back at the Thanksgiving Grandma internet phenomenon. The story. How it blew up thanks to its wholesome nature. Beyond internet stardom. The longevity that sets it apart from other content. How it sought to cement its legacy in pop culture. Read now!

The main functions that need to be covered for optimal content creation. A strategist who plans. A sensitive and adaptable copywriter. Creative and detailed audiovisual designers. An efficient and knowledgeable SEO expert. A savvy social media manager. A project manager who oversees the whole operation. Read now!

The best CEO podcasts to inspire you, no matter what step of the process you're at. Just starting out. Struggling with a tough decision. Stressed. Facing growth issues. Needing a mentor. Looking for the next great idea. Seeking to make an impact. Doubting your dreams. Feeling alone. These shows might be the answer you're looking for.

Insights from VitaTek's CEO to ensure a smooth fusion of divergent business cultures. Opening communications and conversations. Crafting experiences to create bonds and help employees mingle, in and out of the office. Offering equity participation. Being prepared to respond to resistance. Read now!

Tips on evolving from one-person entrepreneurship to team leadership. Moving past the “ME” phase. Giving talented members authority and responsibility. Creating a unified vision. Collaborative culture. Plus a BONUS step-by-step guide! Insights from Shufflrr's CEO. Read now!

Three strategies to integrate emotional intelligence into decision-making. Understanding the role human emotion plays in choice. Striving to find a balance between reason and emotion. Fostering community and trust. Read now!

Avaya’s CMO details the three pillars that determine the company’s strategy to ensure long-term success. Creating an enjoyable work environment. Ensuring top-of-the-line quality in products and delivery. Providing excellent customer service. Read now!

Traceable’s CMO gives his perspective on the key points to create a smooth relationship between the CEO and the CMO for the company’s success. Understanding what the other stands for. Having both short- and long-term perspectives. Staying data-driven. Balancing firmness and flexibility. Read now!

TD Bank’s CMO gives her five top indicators to find balance as a business leader. Net customer growth. Marketing-driven sales. Brand consideration. Customer experience. Employee experience. Read now!

M&T Bank’s CMO shares his best advice to scale your business without losing your community-focused approach. Hiring local staff at every organizational level. Actively listening to find new ways of engaging the community. Reinforcing your values to delegate worry-free. Read now!

CMO of Mazda, Brad Audet, shares the reasons why achieving alignment between leaders, employees, colleagues, dealers, customers, and partners can lead to higher efficiency and quality of service. Faithfulness. Consistency. Enhancement. Read all about it here!

Get all the details behind the CMO of e.l.f. Beauty’s “fail-forward” philosophy. Making sure everyone is comfortable making mistakes. Allowing yourself to change your plans, no matter how well-structured they were. Developing an eye for what to keep and what to change. Read all about it now!

Hootsuite CMO, Elina Vilk, shares the four core pieces of the business puzzle she considers fundamental for every newly hired leader to grasp quickly. Customers. Culture. Company. Competitors. Read on why they’re so important and how to understand them properly!

Five tips from TOP CEO Hans Skruvfors, CEO of Foodora, to prepare your workforce for big changes, such as a merger or a global pandemic. Writing down core documents regarding values. Keeping people motivated. Being quick, reactive, delegative, and honest. Read now!

Coming up with improved habits and behaviors. Understanding not everyone will be on your side and playing the long game. Striving to involve and include the whole workforce. Balancing long- and short-term decisions. Becoming trustworthy and communicative. Five steps for change by Chris Moye, the orchestrator of revolutions.

Mimecast CMO, Norman Guadagno, believes in giving employees the time and space to experiment, test, and try alternatives that may not be final solutions. He compares it to a kid learning to use their body, including getting hurt, trying again, and having someone to catch you if you fall.

Become an expert on instruction manuals with our step-by-step guide! Journey through why they’re useful, what their main issues are, and the improvements they can make to remain valuable. Clicking is step one!